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@article{ Reichertz1994,
 title = {Varianten: Zur Otto-Kern-Werbung},
 author = {Reichertz, Jo},
 journal = {Medien praktisch : medienpädagogische Zeitschrift für die Praxis},
 number = {3},
 pages = {44-45},
 volume = {18},
 year = {1994},
 urn = {https://nbn-resolving.org/urn:nbn:de:0168-ssoar-30703},
 keywords = {layout; effect; Religion; religion; advertising; advertising medium; Werbung; Werbeträger; Tabu; tabu; Gestaltung; Wirkung}}