More documents from Lavine, Howard; Gschwend, Thomas
More documents from British Journal of Political Science

Export to your Reference Manger

Please Copy & Paste



Bookmark and Share

Issues, party and character: the moderating role of ideological thinking on candidate evaluation

[journal article]

Lavine, Howard; Gschwend, Thomas

fulltextDownloadDownload full text

(132 KByte)

Citation Suggestion

Please use the following Persistent Identifier (PID) to cite this document:

Further Details
Abstract "We examine 'heuristic' and 'systematic' candidate-appraisal strategies within a presidential election context. Controlling for political knowledge, we determine whether individual differences in the capacity for ideological thought condition voters' reliance on the major determinants of candidate choice, increasing reliance on policy considerations and decreasing reliance on the heuristic cue of party identification and on perceptions of candidate character when ideological capacity is high, and exerting the opposite effect – decreasing the role of issues and increasing the role of party identification and candidate qualities – when such capacity is low. Using American National Election Studies data from the 1984–2000 period, we find that ideological thinking consistently heightens voters' reliance on issues and decreases their reliance on candidate cues, but only among voters who report being concerned about the outcome of the election. In contrast, the effect of partisanship is stable across levels of ideological thinking and concern about the campaign. We discuss the cognitive processes by which ideological thinking regulates political choice, and assert its centrality in the political decision-making process." (author's abstract)
Keywords presidential election; party; candidacy; voting behavior; political ideology; evaluation; confidence; political attitude; identification; decision making process
Classification Political Process, Elections, Political Sociology, Political Culture
Document language English
Publication Year 2007
Page/Pages 139–163 p.
Journal British Journal of Political Science, 37 (2007) 1
Licence Deposit Licence - No Redistribution, No Modifications
data provider This metadata entry was indexed by the Special Subject Collection Social Sciences, USB Cologne